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Made with real girl scouts? - Qualified Perceptions
firstfrost
firstfrost
Made with real girl scouts?
I enclose pictures of the recent Refreshing Beverage I had. (I connected it to the firewire cable because everyone seemed to like that so much for the Gloom). I was going to write a rant about it, but... I don't actually have to, do I?

Current Mood: tired tired

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Comments
twe From: twe Date: September 10th, 2006 12:48 am (UTC) (Link)

The mind reels

Marketing gone mad again, I see.
kirisutogomen From: kirisutogomen Date: September 10th, 2006 02:04 am (UTC) (Link)
How many carbs does it have?
navrins From: navrins Date: September 10th, 2006 02:44 am (UTC) (Link)
Smacks of miscommunication to me.

Label designer: "Okay, I've got the text and some nice pictures of lemons, what do you think?"

Marketing manager: "We can't say it's made with real lemons."

Label designer: "Okay, what good thing should we say it's made with?"

MM: "Oh, just say not from concentrate."

LD: "But all the other bottles say 'Made with' something there. That would make this one different."

MM: "No, don't make this one different."

LD: "So what good thing can I say it's made with if it's not real lemons?"

MM: "I told you, it's not from concentrate."

LD: "No, but-- oh, fine."
firstfrost From: firstfrost Date: September 10th, 2006 02:39 pm (UTC) (Link)
I did even investigate the other Tropicana things in our refrigerator - they all have the phrase "Not from Concentrate" without the "Made with". I suspect, myself, that the people in Tropicana have spent so long talking about their "not from concentrate" as a shorthand for not-from-concentrate-lemon-juice that they've forgotten that it's not a noun to normal people.
izmirian From: izmirian Date: September 10th, 2006 05:29 pm (UTC) (Link)
It's interesting that if you search for this phrase on Google there are actually quite a few blogs complaining about the terrible wording. I wonder if Tropicana first trademarked the whole new phrase and is now trying to make everyone think that it is normal.
mijven From: mijven Date: September 10th, 2006 05:51 pm (UTC) (Link)

This may be the first time I've wandered through your pictures. Am (perhaps obviously) in love with the pumpkin. And the boots. Terribly funny (although the mouse came over to check what I was laughing at just as I hit "found Nemo." Oops. ;)
merastra From: merastra Date: September 11th, 2006 01:36 am (UTC) (Link)
I like the "Found Nemo" too. :-)
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